Love Your Gut Week is an initiative of Yakult UK Limited, in association with charity and healthcare professional organisations Guts UK charity, Bowel Research UK, St Mark’s Hospital Foundation, The IBS Network and the Primary Care Society for Gastroenterology.
In Ireland the campaign is supported by Crohn’s and Colitis Ireland and the Irish General Practice Nurses Educational Association.
The annual digestive health campaign highlights the vital role of the digestive system and emphasises the importance of good gut health through educating the public.
Whether it is through expert tips, recipes or first-hand experiences, the campaign aims to educate and drive awareness of digestive health issues and chronic conditions, as well as the importance of acting on symptoms fast.
Follow us on Facebook: @LoveYourGutOnline, Twitter: @loveyourgut and join in the conversations with #LoveYourGut #GutTalk .